Martial Arts Schools Marketing | Martial Arts Management Business

Put Private Victory Before Public Victory Private victories are internal. These represent success in our struggles to change who we are inside. Our internal fights must be won first, before we seek to do battle with the outside world. 7 Habits outlines three ways to accomplish private victory – Becoming Proactive This doesn’t just mean [...]

Marketing Makes Wine Taste Better Everybody knows there’s a specific type of glass for every type of wine or liquor. Brandy snifters, for example, are wide at the bottom and narrow on top — so the heat from your hand will warm the brandy, the wide surface area will allow it to evaporate, and narrow [...]

Perception is Everything Sales is all about perception. The perception that you are competent and that you care. The perception that you understand the situation. The perception that you understand the problem. The perception that there even is a problem, and that it’s important to solve, and solve NOW. The perception that your solution will [...]

Make the Customer Feel Important Our success depends on our customers’ assessment of us. We need them much more than they need us. And therefore, we need to make our customers FEEL as important as they truly are. Here are some ideas for how to do that: Do more than what is required. Don’t just [...]

Acting Rich Doesn�t Equate to True Wealth Imagine you had an opportunity to purchase a fake Nobel Prize medallion. It�s an excellent copy, and it would look impressive in your office. Of course, the counterfeit is a lie. It wouldn�t fool anyone for long and no one would pretend to such a high honor in [...]

Crucial Conversations Build, Shape, and Sometimes Destroy Relationships Our most intimate relationships are built from simple conversations. It is the primary method we use to categorize and rank other people and the way they label us. Is he like me? Will she make a good spouse? Should I hire this person or that one? The [...]