I got this email from one of our school owner and he asked about the top ten things he ought to be focusing for his business.
So I’d like to share the list with you as well some of a few of these may apply to your business.
1. Make a clear and defined goal, write them down on the paper and focus on each one of them every day. You could find a book titled “Think and Grow Rich” to help you start with.
2. If some of your classes are not full, give away some 30 day trials for that class. Remember to collect their credit cards BEFORE they take the trial. Make it a condition of the trial. Say something like this…”In order to know that your fully serious about acheiving your desired outcome we require a credit card in order to activate your trial, however we will not charge it until the 30 day trial period is over, it’s risk free. Also you will be able to start getting results before you make any commitment. This WORKS like crazy!
3. Make your website a reality. Load it up with pictures of happy clients and Rave Reviews as part of your marketing and relationship building sites
4. Have your websites/ pages optimized always. Have your keywords placed naturally within the content of the page and for the title tags insert your top one to three keywords used for your sites. Up to 63 characters or less.
5. Do link building to relevant to your websites. If you run a martial arts business, get links from health and fitness sites inside your city and outside or create your own mini net of sites. ( we will be covering mini nets in a future posts).
6. Use Craigslist in your daily marketing routine in systematic way. Meaning use good headlines, social media proof and strong call to actions. Your goal is to drive people to your sales page which is loaded withpersuasive copy, before and afters, testimonials and rave reviews of your school.
7. Read and adapt “How to Win Friends and Influence People” and use it in your business. People are the important audience.
8. Look for barter clients to outsource to work to. Referring students to your school. Make sure to be very clear that you want them to recruit and give them the tools to do their job. (We know this goes against most popularopinion but, it works like crazy and out of 5 people you do this for 1 will recruit 1 person a month and 1 will get 5 students a month). Also, be sure to do this on a trail basis, 3 months seems to be a good time to see who are your top recruiters.
9. Always be working on your systems. Get very proficient at documenting process and evaluating then tweaking them.
10. Always think on how you can improve your business by looking at your systems especially follow up. Think of your business as flocks. then keep in touch with each flock and make steps to move them closer to you. Then for the ones that are under your care, think of ways to take better care of them. When you care for them they ALWAYS multiply!
Educate yourself daily on these tips and take massive action quickly. Don’t wait too long. Its already in your hands. Take action to gain results.













{ 5 comments… read them below or add one }
Some of us even don’t realize the importance of this information. What a pity.
Thanks Bro for your comment.
So true…But were on a quest to change that.
Dion
I think I will try to recommend this post to my friends and family, cuz it’s really helpful.
Thank you!
We will do our best to keep putting stuff out like this. Appreciate your feedback.
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