The BIG Martial Arts LIE right now! (and it ticks us off!)

angry_manThe so-called martial arts business-building gurus have it all wrong…

There’s a whole bunch of nonsense being fed to school about the cause of such struggling within the profession.

And, it really ticks us off!

Today, you’re finally going to hear the truth about why so many school owners never reach their financial goals, and the *one* thing YOU can do to make sure YOU do.

Be honest, how many of these have you heard blamed for the reason why so many schools are barely getting by:

1. Martial Artist don’t get the respect they deserve.
2. Martial Artist still really isn’t accepted as a legitimate option to change lives.
3. The economy is hard and no one is buying martial arts training right now.
4. There are way too many martial arts schools in this town.
5. People don’t understand the immense value of martial arts training.

So, how many of those have you heard???

If you’re like most school owners… almost all of them.

Well, none of those reasons are the REAL cause behind most school owners struggles. None of them.


What is then?


dnbLogoWell, I’ll tell you what Dunn and Bradstreet, the largest credit reporting business there is, says…

‘Of the small businesses that fail, 90% do so because of a lack of skills and knowledge on the part of the owner.’

Did you get that?

‘…a lack of skills and knowledge on the part of the owner’. (And that’s not me saying it, it’s Dunn & Bradstreet).

90% of business failures, including martial arts school, are because the owner of the business – the martial artist– lacks the necessary skills and knowledge to build a sustainable, highly-profitable business (school).

It’s not because of competition. It’s not because of economy. It’s not because of consumer education. It’s because of a lack of knowledge and skills in certain key business-building areas.

For most school owners, they don’t want to hear this. They want to hear another reason, or another answer, or another solution.

But, there’s not one.

As a martial arts school owner, whether you like it or not, you’re an entrepreneur with your own business. You’re a business owner. And, this is your life. This is your livelihood. You’re playing for keeps here.

This isn’t a hobby.

And, as a business owner you always have to be mature enough to see things as they really are. You can’t lie to yourself or delude yourself into seeing something that’s not there. Or, to NOT seeing something that *IS* there.

Fact is, if you’re not getting the results you want in your school— the new students, the referrals, the student retention, the cash flow, etc. — you need to recognize there’s some skillset or knowledge you’re lacking.

Don’t buy into any other cause or reason. Don’t!

Now, once you realize you’re lacking the knowledge in a certain area, there are only two things you can do:

1. You can go out and gain the knowledge you need to go from struggling in an area to thriving.

Personally, this is the course we always take. And if you are struggling with your online marketing then please attend our “Free Online Martial Arts Marketing Revealed.” Even if you are a veteran we would encourage you to attend. You just might find the 1 or 2 things that could skyrocket your business.

Now we know the thought of ‘learning’ business-building skills is probably painful for you. We understand that.

However, whether you want to hear it or not, we’re going to tell you…

What you don’t know about building your martial arts business is going to set the height of your schools success. It’s not what you DO know. It’s what you DON’T know about building your martial arts business that determines your level of success. Period.

If you’re *truly* serious about creating a thriving martial arts school that gives you the lifestyle you’ve always wanted, than there are certain business-building activities that need to occur in your school on a regular basis.

You either need to know (knowledge) how to do them yourself (skill) or you need to have someone do them for you. Regardless, they need to be done if you’re going to create that thriving school.

The other option you have, if you just refuse to learn the skill-sets yourself, is to have someone else who has the knowledge and skill do it all for you.

And, quite frankly, this is why we are conducting this free webinar entitled “Free Online Martial Arts Marketing Revealed.”

Click the link below to register now. There are only 97 spots available.
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Don’t forget about this Thursday’s FREE Webinar!
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Register Now For Thursday’s FREE Webinar! Only 100 slots available
Title: “Free Online Martial Arts Marketing Revealed”
Date:  Thursday, October 29, 2009
Time:  11:00 AM – 12:15 PM CST
Register now by clicking the link below:
https://www2.gotomeeting.com/register/158466362 <==
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Talk to your tomorrow when we will go over the 3 Martial Arts Marketing Tools That Will Absolutely Grow Your business.


Until then… happy marketing,

~Duane and Dion
https://www2.gotomeeting.com/register/158466362 <==

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